simply psychology - best psychologists in phoenix az

ABOUT US

Child psychologist in phoenix

phoenix clinical psychologists

A PERSONALIZED EXPERIENCE

At Simply Psychology, LLC, we implement research-based effective therapy methods to promote independent problem-solving.

Phoenix child therapist

We offer individual counseling, parent and behavioral coaching, group therapy focusing on social skills, parent workshops, and evaluations.

anxiety therapist phoenix

OUR SPECIALTIES

Although we diagnose many different disorders under the DSM 5, some of the areas we specialize in and follow specific protocols for diagnosing and treatment include:

Anxiety Disorders including Selective Mutism

Separation Anxiety

Generalized Anxiety

Panic Attacks

Body Focused Repetitive Behaviors (BFRBs) 

Attention-Deficit Hyperactivity Disorder

Tourette Syndrome and Tic Disorders

Pediatric Acute Onset Neuropsychiatric Syndrome (PANS/PANDAS)

Autism Spectrum Disorders

Obsessive Compulsive Disorder

simply psychology llc

Meet OUR Midtown Phoenix LOCATION

Midtown Phoenix Location

SEE DIRECTIONS

DIRECTIONS

COMING FROM THE NORTH (traveling south) ON SR 51
  1. Take Exit 3 toward Indian School Rd/ VA Medical Center
  2. Keep right at the fork and merge onto E Indian School Rd
  3.  Turn Left onto N 16th St
  4. Turn right onto E. Osborn Rd
  5. Turn left onto N 3rd St
  6. Turn right onto E Monterey Rd

Simply Psychology, LLC is the first medical building on the right. Parking is available on the street and in the parking lot behind our building.

COMING FROM THE SOUTH (traveling North)ON SR 51
  1. Take Exit 2 toward Thomas Rd/ 20th St
  2. Turn slightly left onto Thomas Road
  3. Turn right onto N 3rd St
  4. Turn left onto E Monterey Rd

Simply Psychology, LLC is the first medical building on the right. Parking is available on the street and in the parking lot behind our building.

COMING FROM THE WEST (traveling East) on 1-10
  1. Take Exit 145 for 7th St
  2. Keep left at the fork
  3. Follow signs for 7th St North and merge onto N 7th St
  4. Turn left onto E Thomas Rd
  5. Turn right onto N 3rd St
  6. Turn left onto E Monterey Way.

Simply Psychology, LLC is the first medical building on the right. Parking is available on the street and in the parking lot behind our building.

COMING FROM THE EAST (traveling West) on 1-10
  1. Take Exit 145A for 7th St
  2. Keep right at the fork
  3. Follow signs for 7th St North and merge onto N 7th St
  4. Turn left onto E Thomas Road
  5. Turn right onto N 3rd St
  6. Turn left onto E Monterey Way.


Simply Psychology, LLC is the first medical building on the right. Parking is available on the street and in the parking lot behind our building.

simply psych

GET TO KNOW THE TEAM

  • Dr. Alicia Goodman
  • Dr. Thomas Gambrel
  • Dr. Sierra Study
  • Scott Norman, LCSW
  • Cassy Goodman, EdS
  • Beth Gordon
  • Anahi Salazar
Dr. Alicia Goodman
Dr. Alicia J. Goodman Psychologist in Phoenix, Arizona

Dr. Alicia J. Goodman Ph.D, NCSP

Licensed Psychologist, Nationally Certified School Psychologist, Clinic Director

First and foremost, I am a mom. I understand the many challenges and benefits associated with parenting. Professionally, Professionally, I am a licensed psychologist and nationally certified school psychologist. I earned my bachelor's degree from Bowling Green State University in Criminal Justice with a minor in sociology and specialization of study in psychology. 

I have been working with children and families since 2001 when I began my work with children who struggled with behavior, social skills, and emotional challenges. After moving to Arizona, I attended graduate school at Arizona State University, gaining my masters and PhD in Educational Psychology, specializing in School Psychology. My research and publications have focused on understanding play behaviors of preschoolers, particularly those who engage in high levels of solitary play, anxiety disorders, and cognitive skills training and how that relates to improved cognitive and academic skills.

I have been working with children and families since 2001 when I began my work with children who struggled with behavior, social skills, and emotional challenges. After moving to Arizona, I attended graduate school at Arizona State University, gaining my masters and PhD in Educational Psychology, specializing in School Psychology. My research and publications have focused on understanding play behaviors of preschoolers, particularly those who engage in high levels of solitary play, anxiety disorders, and cognitive skills training and how that relates to improved cognitive and academic skills.

My educational career has afforded me the opportunities to work with a very diverse population ranging in ages from 3 through adult, including working in the schools as a school psychologist for 10 years. Professional Membership Affiliations can be found here.

My therapeutic approach is founded in Cognitive Behavioral Therapy, however I also incorporate aspects from Dialectical Behavioral Therapy, Bandura's Social Learning theory, Bronfenbrenner's Ecological Systems, components from play therapy, and mindfulness, depending on my client's unique needs.

Read More

I understand that it takes a strong support system for best results and I offer the psychological and educational expertise and support to your team. As a mother, educator, and psychologist, I am a firm believer in evaluating and treating the whole child which encompasses cooperation from the educational environment as well as the family and the student.

I sincerely enjoy working with families, other professionals including medical doctors, psychiatrists, teachers, and students themselves to best understand the entire picture related to the areas of concern. 

I continuously educate myself to be knowledgable and competent in areas for which I provide treatment. You will find all of my treatment plans and therapy tools to include research-based interventions to help your family be most successful.

In addition to the above-mentioned areas, I have gained specialized treatment knowledge in Cognitive Behavioral Therapy (CBT), Dialectical Behavioral Therapy (individual counseling), Comprehensive Behavior Therapy for Tics (C-BIT certified), and Exposure Response Prevention (ER/P) for Obsessive Compulsive Disorder.

Additional common challenges facing my clients include Attention Deficit Hyperactivity Disorder, Gifted learner struggles, twice exceptional students, selective mutism, separation anxiety, specific phobias/fears, and return to school adult learners.

In addition to providing therapy and psychoeducation to clients in my office, I complete comprehensive evaluations for gifted children, special education, and mental health diagnoses, gathering information from multiple sources and settings. 

This coupled with my knowledge and experience working within and navigating the special education and 504 systems ,laws, and procedures sets me apart from many other evaluating psychologists. I enjoy offering assistance to families working within the special education and 504 systems to allow for parents to be their child's advocate backed with accurate knowledge and information. 

Above all, I care so much for your well being and the well being of your children and family. I would be honored to be part of your team and village to help you accomplish your goals

Dr. Goodman in the Media:

Recently, Dr. Goodman was interviewed for Shoutout Arizona. ShoutoutArizona is built on recommendations and shoutouts from the community, so it is an honor for Dr. Alicia to be part of it.

Dr. Thomas Gambrel
Dr. Alicia J. Goodman Psychologist in Phoenix, Arizona

Dr. Thomas Gambrel, PhD, NCSP

Licensed Psychologist, Nationally Certified School Psychologist

Hello, I’m Dr. Gambrel, and I’m thrilled to be part of the wonderful, caring team here at Simply Psychology in Phoenix. As a devoted psychologist specializing in cognitive behavioral therapy (CBT) as well as the collaborative & proactive solutions model (CPS), my focus is on meeting the mental wellness needs of the youngest members of our community.

I am a licensed psychologist and a nationally certified school psychologist. I earned my bachelor’s degree from Hunter College of the City University of New York with a double major in psychology and religious studies. After relocating to Phoenix from Brooklyn, NY, I earned my master's and my doctorate in educational psychology with a specialization in school psychology at Arizona State University.

Working in public education, I have witnessed firsthand the importance of accessible mental health services for the children in our community. Now, as a practitioner, I’m committed to providing a safe and nurturing space where children and their families can explore their emotions, develop coping skills, and thrive. I have extensive experience working with children, adolescents and young adults.

My approach to therapy is to integrate mindfulness and other evidence-based techniques to empower children to understand and manage their thoughts, feelings, and behaviors. By fostering a collaborative and supportive therapeutic relationship, my goal is to equip children and their families with the tools they need to navigate life’s challenges with confidence and a durable resilience. My current scope of service includes anxiety, depression, ADHD, and learning disabilities.

Favorite activities outside of work include spending quality time with my wife, our two daughters and our therapy dog Bodhi, practicing yoga, reading, listening to my vinyl collection, and playing guitar. I am genuinely excited about the opportunity to support you and your family on your journey towards holistic well-being.

Dr. Sierra Study
Dr. Sierra M. Psychologist in Phoenix, Arizona

Dr. Sierra M. Study, Psy.D.

Postdoctoral Resident

Hello, I'm Dr. Study, and I am honored to be at Simply Psychology helping children and families navigate the complexities of their mental well-being. My journey includes earning a doctoral degree in clinical psychology from Midwestern University and a bachelor's degree in psychology from Grand Canyon University. I completed my pre-doctoral internship serving children and adolescents in the Phoenix area.

My professional experience spans various settings, including outpatient care, private practice, and schools, giving me a diverse perspective on the unique needs of young minds. I enjoy helping my clients discover their strengths and overcome the challenges they are facing.

My calm demeanor and compassionate approach create a safe and nurturing space for children in both therapy and evaluations. I have also conducted research on best parenting practices and am passionate about helping parents support their children.

Outside of work, I find balance through yoga, lose myself in the pages of a good book, and enjoy walks with my dog, Ollie. I look forward to working with you!

My calm demeanor and compassionate approach create a safe and nurturing space for children in both therapy and evaluations. I have also conducted research on best parenting practices and am passionate about helping parents support their children.

Outside of work, I find balance through yoga, lose myself in the pages of a good book, and enjoy walks with my dog, Ollie. I look forward to working with you!

Scott Norman, LCSW
Scott Normal Psychologist in Phoenix, Arizona

Scott Norman, LCSW

Licensed Clinical Social Worker

Since starting in the field of mental health in 2014, I have assisted children, adolescents, adults, couples and families with challenges in areas of depression, anxiety and trauma. My efforts in treatment are focused on improving the ways we think about ourselves and others, while seeking ways to enhance our ability to interact with others and the world around us. Working in both the inpatient and outpatient settings, I have seen how an effectively tailored therapeutic approach to the individual can greatly improve one’s quality of life.

I completed my Bachelors Degree in Psychology at Arizona State University and later my Masters Degree in Social Work at the same college. My background includes training and experience in modalities that include Play Therapy, Mindfulness, Cognitive Behavioral Therapy, PCIT-SM for Selective Mutism, C-BIT for Tics/Tourette's, ERP/CBT, SPACE Treatment with parents for OCD and Eye Movement Desensitization and Reprocessing. My approach to therapy is one that provides a calm, safe and welcoming environment in efforts to support individuals in being their complete self.

I treat each client as a unique and interesting individual with their own story to tell. I offer a nonjudgmental and safe space in which to do that, coming to you with a curious mind in order to find the best solution(s) to the issues you may be experiencing. Reaching out to a therapist can feel scary and vulnerable, and I find myself in admiration of anyone who takes the brave step to reach out. I've been honored to walk alongside children and families of diverse cultural backgrounds as they heal and successfully continue their journeys.

Outside of the office, you can often find me with my wife enjoying a good pizza (or two) and if I’m lucky enough, catching a concert at one of Arizona’s live music venues. I stepped into the world of mental health with the goal of being someone to guide others in their hopes of growth through change and my wish is that I can do this for you and your family.

Cassy Goodman, EdS
Cassy Goodman Psychologist in Phoenix, Arizona

Cassy Goodman, EdS, NCSP

School Psychologist Psychometrist

Cassy is a Nationally Certified School Psychologist. She received her Bachelor's of Science in Elementary and Special Education from Northern Arizona University and taught as a special education teacher for 7 years. After discovering her passion for the assessment process and making educational recommendations to help all students succeed, she returned to graduate school at Northern Arizona University to earn her Education Specialist degree in School Psychology. She is currently a practicing school psychologist in a local school district and a member of the National Association of School Psychology.

Cassy is married and a mother of two young children, who are the biggest joys of her life. When she isn't working, she enjoys reading, doing home improvement projects, traveling with her family, and hiking all of the beautiful places Arizona has to offer. 

Cassy is married and a mother of two young children, who are the biggest joys of her life. When she isn't working, she enjoys reading, doing home improvement projects, traveling with her family, and hiking all of the beautiful places Arizona has to offer. 

Beth Gordon
Beth Gordon Psychologist Phoenix, AZ

Beth Gordon

Practice Administrator

Beth Gordon is the Simply Psychology, LLC Practice Administrator . She has the pleasure of often being your first point of contact with our team. As a mom of three children, Beth understands being an advocate for children and will help direct you to the best clinician for the unique needs of your child. She looks forward to helping you!

Anahi Salazar
Gifted child assessment

Anahi Salazar

Office Assistant

Anahi Salazar is the Office Assistant at Simply Psychology LLC. She has experience in behavioral health and a bachelor's degree in psychology from GCU. Additionally, she has actively volunteered on projects aimed at supporting children's success. She looks forward to assisting you.


During her free time, Anahi finds joy in supporting the Phoenix Suns and Arizona Diamondbacks. She also considers herself an amateur foodie.